One Click (Häftad)
avRichard L. Brandt
ISBN: 9780670920679 - UTGIVEN: 201208Buy now with one-click. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a 'happy-go-lucky mogul' and a 'notorious micromanager'. Hi[...]
The Google Guys (Pocket)
avRichard L. Brandt
ISBN: 9781591844129 - UTGIVEN: 2011-06"The Google Guys" skips past the general Google story and focuses on what really drives the company's founders. Richard L. Brandt shows the company as the brainchild of two brilliant individuals and looks at Google's business decisions in light of its founders' ambition and beliefs. Larry is the mai[...]
One Click: Jeff Bezos and the Rise of Amazon.com (Häftad)
avRichard L. Brandt
ISBN: 9781591845850 - UTGIVEN: 201212Amazon's business model is deceptively simple: Make online shopping so easy and convenient that customers won't think twice. It almost can be summed up by the button on every page: "Buy now with one click."
Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the founder and[...]
"Klik" (Inbunden)
avRichard L. Brandt
ISBN: 9789521418754 - UTGIVEN: 2012Amazonin liiketoimintamalli on petollisen yksinkertainen: tehdä verkkokaupassa asioimisesta niin helppoa ja kätevää, että asiakkaat eivät ajattele kahdesti. Miksi Amazon on ollut niin menestynyt? Suuri syy on yrityksen toimitusjohtaja ja perustaja Jeff Bezos, jonka ainutlaatuiset luonteenpiirt[...]
